The 40th edition of Bisou, the international gift trade show, will open its doors from January 10 to 12, 2015 at the Palais des Expositions in Nice.
As every year, and for three days, the exhibition Bisou brings together professional buyers of the gift sector and souvenir item producers, Provençal items, decor and costume jewelery. New trends, new products and classics are presented in preview.
In January 2015, the Bisou trade show will celebrate its 40th anniversary. Created in 1976, Bisou has become an international reference in the professional industry gift shows. Each edition confirms its success over the years: in 2014, the show once again recorded an increase in the number of trade visitors (13,000), of exhibitors and the exhibition area, despite difficult economic conditions.
This show has become a strategic development tool for both its exhibitors and visitors with a selection of the best suppliers, trade visitors and exclusive new introductions.
Wide variety of choices
The Bisou show offers a complete range of products, a wide variety of choice in a wide range of prices. Over 210 professional exhibitors will again be selected and each sector of the gift industry will be represented to provide the outlook of the spring-summer 2015 season. The Bisou trade show offers visitors to find both timeless traditional products but also the latest trends of summer 2015. Each year, many new features are presented exclusively in Nice.
Faced with the virtual character of the Internet, the visitors will appreciate to discover, select, negotiate and order direct, in a short time and in one place. The very diverse geographical origins of visitors (mainly France and Europe) also enables the exhibitors to cover a very large potential market. Finally, the human scale (10,000 m²) of Bisou favors rapid trading in a calmer atmosphere than elsewhere.
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