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Reed MIDEM launches MIPTV ONLINE+, a premium online experience, available free of charge to all MIPTV, MIPDoc and MIPFormats 2020 delegates.
MIPTV, MIPDoc and MIPFormats, scheduled to take place from March 28 to April 2, 2020 in Cannes, were cancelled on March 4 by event organizer Reed MIDEM and postponed to October of the same year due to coronavirus (Covid 19). To compensate for these cancellations and to meet the needs of its clients, Reed MIDEM is innovating and setting up MIPTV ONLINE+, an offer of access to exclusive content in all genres, scripted and unscripted, which was originally planned to be on promotion at the 57th edition of MIPTV.
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Go virtual with MIPTV ONLINE+
The launch of MIPTV Online+ from March 30 onwards aims to continue some of the activities of MIPTV and MIPDoc and MIPFormats satellite meetings. This new virtual facility will allow buyers to stream the distributors’ programs scheduled to be presented at the fifth MIPTV Drama Buyers Summit on March 29th as well as the MIPDoc screening library.
To allow users to connect and interact with the MIPTV community, the MIPTV online database, accessed via miptv.com, will be available during the months ahead.
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Intelligence conference, streaming and pitching sessions
The online service will also broadcast the pitching of the In Development, MIPDoc and MIPFormats selected projects, as well as exclusive Market Intelligence conferences, Fresh TV Screenings and showcases dedicated to Factual and Youth content. This comprehensive and scalable solution offers a re-imagined experience to take advantage of business opportunities with 9,000 players in the global content market.
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MIPTV ONLINE+ available via the MIPTV website
Lucy Smith, Deputy Director of Reed MIDEM‘s Television Division said: “Our customers cannot travel to MIPTV in Cannes, so we decided to bring MIPTV to them. As of March 30th, participants from 94 countries will be able to interact online and experience MIP’s originally planned programming from their office or home. Accessible via the MIPTV website, the platform will be available and updated regularly over the coming months.
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Virtual platforms to compensate cancellations
MIPTV is part of a series of cancelled film and television events attempting to continue online some of their activities: the Rival TV festival and Series Mania, an event scheduled to take place in northern France from March 20-28, 2020, also unveiled an online industrial platform called Series Forum Mania. Canneseries, the Festival International des Séries de Cannes, which was scheduled to be held at the same time as MIPTV 2020, will take place from 9 to 14 October, 2020 at the Palais des Festivals et des Congrès, simultaneously with MIPCOM.
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