Fauchon New Products Range
Savor a Fauchon macaroon between two airplanes
Following the opening of its new corner at Terminal 2AC of Paris’ Roissy Charles de Gaulle Airport in April, Fauchon Travel Retail has announced its arrival in the new satellite 4 of Terminal 2E, which welcomes passengers from Japan, China, Korea and Russia.
The Fauchon brand will introduce a new sales concept that combines 3-star product lines consisting of macaroons, fresh chocolates and gourmet gifts.
Inspired by the remarkable success of its macaroon line in Honk Kong in 2011, Fauchon is now expanding the distribution of this iconic French pastry product. The collection includes eight traditional flavours to satisfy all macaroon lovers: chocolate, vanilla, praline hazelnut, pistachio, raspberry, lemon, caramel and coffee. These macaroons are the perfect original gift for all gourmet travellers.
The second star of Fauchon’s duty free offer is the confectionery segment, with two original creations specifically developed for the Asian market: an elegant sparkling plumier — an irresistible tin filled with 12 dark popping chocolate squares with a subtle vanilla flavour; and a gift box collection consisting of 32 dark chocolate squares. Dark chocolate lovers will be captivated by this “Carres noir”. You can discover the aromatic power of eight different dark chocolates and enjoy a sensory journey of origins and Fauchon recipes.
The third offering is Fauchon’s gourmet gift collection that highlights a new French Aperitif set - ‘L’aperitif a la francaise’ - that includes the classic Bordeaux wine and duck foie gras with toast and cheddar crepes. It’s a gift bag ready to be taken away and savoured. Fauchon Travel Retail currently represents 6 per cent of Fauchon Group’s total revenues for 2011-2012.
