Swarovski Kingdom of Jewels
Swarovski Adds Sparkle to People's Everyday Lives
Swarovski is the world’s leading manufacturer in cut crystal, and from the start, its mission has been to innovate and be one step ahead of trends. The collections produced by Swarovski and Atelier Swarovski continually reflect the spirit of the times: they include jewelry, fashion accessories, watches, home accessories and crystal objects as well as crystal chandeliers and lighting systems. Totally in tune with the mood of the moment, the “Swarovski Jewellery” collection fuses fashion, jewellery, handbags, small leather goods, watches and accessories and shines new light on crystal as a vital ingredient of new luxury.
Through its mastery of the poetry of precision, Swarovski continues to be the market leader, driving force and reliable partner within its industry to meet people’s desire for adornment and delight since 1895 as – manufacturer, marketer, and retailer of premium jewelry and consumer products ranging from decorative objects to lighting and accessories, – manufacturer and marketer of premium jewelry stones for customers. Swarovski provides high quality products and services and anticipates, fulfills, and exceeds consumers’ desires and customers’ needs. Always innovative and creative, Swarovski launched in 2011 a sparkling and bright sunglasses collection as well as a diverse range of jewelry and accessories for men. Swarovski presents the first beauty line «Aura by Swarovski » that expands the existing product range into a completely new area. 2012 Swarovski launches its first watch collection for men at the «Baselworld» watch and jewelry exhibition.
