At MAPIC 2013, following the traditional Awards ceremony during the Gala Dinner at Hotel Matinez on November 14, a festive evening open to all participants of the fair featured an exclusive Kookai and American Vintage fashion show.
Kookai is a manufacturing and distribution company of clothes for women created in 1984 by three friends: Jean- Louis Tepper, Jacques Nataf and Philippe de Hesdin. The company became a subsidiary of Vivarte since 1996. The Kookai casual women knitwear know a great success thanks to its creative collections. Clothes are made of printed materials with great care in the details of finishes and cuts. Sweaters, skirts, waistcoats, dresses, pants, coats, tops and jackets can easily integrate a wardrobe. The brand also offers jewelry, belts, scarves or bags bringing a personal touch to clothing, and a trendy line for little girls who want to dress like adults. Kookai has 15 brands and nearly 2,500 outlets.
The brand American Vintage, specializing in the marketing of clothing of light and soft cotton, is mainly recognized for its T-shirt, its simple products ready to wear, basic, minimalist, colorful (from fifteen to thirty colors for some models, often pastels), with feminine transparencies. T-shirts are made of fluid and aerial materials, sweater are of cashmere and jeans have a worn appearance. Practical clothing, interchangeable at will, indispensable in a wardrobe, some good basic for everyday use.
MAPIC is the international meeting point for decision-makers in real estate sales and distribution. For three days, more than 400 representatives of international brands are coming to Mapic to select the best development sites in both mall, city center, railway station and any other location.
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